Our founder, Christine Scherping, shares what she wishes she knew when launching Friend of a Friend 3 years ago — plus 3 things she’s glad she learned the hard way!
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An in-depth PR brief can be the difference between delivering the results your client wants and coming up short against what your client deems successful.
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Contrary to what you may think, influencer marketing isn’t new. Celebrity and influence aren’t always mutually exclusive anymore!
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Whether you're refining the next batch of social content or you're looking ahead to PR opportunities, finding fresh, new things to share or pitch can be tricky.
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If you don’t read close enough or know exactly what you need from the relationship, your contract could sour a picture-perfect match before it even begins!
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Whether you’re interviewing at home or the office, follow these 10 steps to ensure a successful virtual interview!
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