A team of connected strategic thinkers, we get people talking. About your brand. Our results-driven media relations and influencer campaigns break the traditional mold. Harnessing the whole of your brand story, we craft entire communications programs that cut through the clutter to amplify reach, boost impact, and elevate your brand to a bigger conversation.
Welcome to_
the conversation.
We are_
connectors, with a twist.
We do_
your brand story, bigger.
Think of us as your powerhouse friend. The one who knows everyone who is anyone, and wants nothing more than to save you a seat in the room where it happens.
Meet Our Clients
We keep excellent company_















About
our
founder
For more than 20 years, Christine has collaborated with startups, Fortune 500s and everything in between. Bringing her signature flair (and warmth) to brand storytelling, she started Friend of a Friend in 2018 to help clients forge valuable connections with audiences turned advocates.
Our clients aren't the only ones who adore her. Christine's racked up all sorts of industry awards and recognition, including being named one of PR Week's Women Champions of PR.
Our Team
Christine
Scherping
Tara
Neibeling
Johannah
Kneen
Jamie
Tanker
Katie
Hickmam
Zoe
Holmquist
David
Swanson
Meredith
Kish
Emma
Larson
Sarah
Chivers
Megan
Benedict
Lynne
Morioka
We know_
How to make brands happen.
We’ve all met that person. Cool, but never aloof. Connected, but never exclusionary. Always ready with coveted info on the next big thing. That’s our team. The consummate 'friend of a friend.'
We’re all about bringing our PR and influencer pixie dust to your story. And by pixie dust we mean clear communication, insights-driven research and strategic thinking that gets things done for your brand.
We want_
To make your acquaintance.